The secret of Bertolli ...
promises ... the website www.bertolli.de to air . But there might read: "Bertolli has its origin in Lucca, a town in the heart of Tuscany. Here the family Bertolli completed in 1865 for the first time from their delicious olive oil. The special flavor of this oil was later known under the brand name Bertolli in the world.
The brand Bertolli combines innovation and tradition with love, experience and enthusiasm for olive oil. And all this expertise, you can also taste today! The passion for good food, enjoy the simple things in life and the importance of family and communal meals are basic values that Bertolli, together with Italy and other southern countries. "
Toll. Never mind that Bertolli is part of the Dutch-British company Unilever. Also a word of it, that olive oil bottle (store about 5200 tonnes of oil in the tanks of Bertolli, coming mainly from Spain) of the Company for the most part contain English olive oil. Italian or even Tuscan olive oil is found - if ever - only not exceeding 30%. Rather, Moroccan or Greek. The documentation of the New Zurich newspaper about the "green gold" will be shown, such as container ships deliver tons of olive oil at Bertolli. In the laboratory, then the right "Cuvee" (mixture) prepared to the oil still has the same taste. The consumer expects the allegedly. This object has done brilliantly and Bertolli at least nearly a "satisfactory" won the last test of Stiftung Warentest 2005th With a "sufficient" for sensors and declaration, however.
Statement Daniele Bondi (Bertolli):
"Bertolli is a product of high quality oils with different origins. We know the consumers want and give them a product that tastes good. That is why we work in the field of taste and the flavor does not come from the origin "
(Source:. http://www-x.nzz.ch/ )
This is allowed even if Italy is given as the producer country. The label could then be read: Bottled in Lucca, Tuscany.
Not only Bertolli is not Italian. Minerva is also the last two years, a English company. And recently, the Spaniards (SOS Cutrera) and the Italian / Tuscan company Carapelli accepted. For 132.5 million euros!
leaves with "Tuscany" on the label to sell so good olive oil. Super secret.
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